The results are in, and you’ve got good news: You’re generating leads and sales. Suddenly, your phone starts ringing off the hook, and your inbox has more messages than you can handle. You’re thrilled that your business is growing at such a rapid pace. But as you look to grow even further, you start contemplating hiring an outside search engine optimization (SEO) management agency to handle your online marketing — a managed SEO service, to be exact.
But what exactly is it? How can it benefit your small business?
What’s a Managed SEO Service?
A fully managed SEO service is a type of digital marketing that takes your current SEO campaigns to the next level. In essence, it’s the difference between taking a road trip with a GPS versus just driving around aimlessly in hopes of finding where you want to go.
With so many brands vying for consumer attention, brands without a tailored SEO strategy often miss out on valuable opportunities to lead to higher sales and more brand recognition.
Managed SEO Service: How Can It Benefit Your Small Business?
SEO management services can benefit your small business in several ways, including:
Save Time and Energy
As a small business owner, you already have a lot on your plate. Rather than spending hours trying to learn more about content creation or SEO and paying someone to manage it for you, use a fully managed SEO. There are tons of great companies out there that offer the service, so you can pick the package that’s right for you. So, along with other website SEO services like link building, keyword research, on-page SEO, SEO audit, technical support and digital marketing, full-service companies help you increase visibility on Google or Bing so more people can find your business.
Provide a Clear Vision of the Marketing Aspects of Your Brand
The advantage of working with a fully managed SEO service is having an expert on your team. SEO professionals know how to manage SEO campaigns for success. They can help you find your target audience, set the right priorities and implement strategies.
The best-managed SEO services let you know where you stand by answering questions like:
- What are our keyword rankings?
- Which targeted keyword is driving the most organic traffic?
- Which target keywords have the most opportunity?
- How are my blog posts performing?
- Are my efforts being measured and reported?
- What’s the return on investment (ROI)?
- Do I have a digital marketing plan in place?
- Is my keyword research done correctly?
- Do I have the right keywords in place?
- Is my target audience accurate?
- Is the content on my site relevant to the visitor?
While these questions can feel overwhelming, professional SEO services allow you to focus on your business.
Save Money
If you want to take a risk and try out something new, it can cost you quite a lot of money and time if you don’t know what you’re doing. With fully managed SEO services, any risks that are taken will be calculated, and the company will do everything in its power to make sure that you are getting the greatest return on investment possible.
